Mission Workshop

Agency of record for domestic and international communications, connecting Mission Workshop with influential audiences across cycling, outdoor and fashion culture.

Led communications strategy for product and event launches across U.S. and international markets.
Directed social media and community growth across platforms.
Advised on branded collateral and content designed to drive organic growth.
Developed ongoing content partnerships, placing branded films and editorial stories with media partners.
Built and activated influential community and press networks around store events in New York, London, San Francisco and Los Angeles.
Managed relationships with brands, creators and influencers to expand the brand’s digital footprint.

Selected Press

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Mission Workshop

Led communications strategy for product and event launches across U.S. and international markets.

Directed social media and community growth across platforms.

Advised on branded collateral and content designed to drive organic growth.

Developed ongoing content partnerships, placing branded films and editorial stories with media partners.

Built and activated influential community and press networks around store events in New York, London, San Francisco and Los Angeles.

Managed relationships with brands, creators and influencers to expand the brand’s digital footprint.

Selected Press